Act on user activity, automate decisions and send multi-channel messages in real time.
An email newsletter is generally a regular dispatch from a business or organization to its subscribed audience, primarily aimed at nurturing relationships rather than directly promoting sales.
Newsletters typically comprise a mixture of content such as including industry news, updates, insights, and tips that provide value and keep the audience engaged between purchases.
This recurring touchpoint serves to educate, entertain, and inform recipients, establishing a consistent line of communication that strengthens brand loyalty and keeps the audience informed about the wider context of the organization's activities.
Marketers can utilize email newsletters as a powerful tool to establish thought leadership and create a sense of community among their audience. By curating content that resonates with the interests and needs of their subscribers, they can foster a deeper connection and engagement.
Whether it's the insightful journalism of The New York Times, the edgy storytelling of VICE, the magical worlds brought to life by Disney, or your own burgeoning media company, the success of your business fundamentally relies on one thing: repeat user engagement.
But here's the rub; even the most captivating content can see a dip in consumption. When this happens, not just eyes, but revenue takes a hit too. In a landscape with so much digital entertainment, investing in ways to maintain user engagement is critical. Vero's marketing automation software is built specifically build to help marketers use data to drive continued user engagement.
Reach your audience seamlessly whether they're scrolling through their inbox or checking notifications on their mobile device. Email campaigns, SMS bursts, iOS/Android push notifications: we can help you deliver them all. Our aim is to help you craft a user experience that goes beyond the constraints of your own web and mobile platforms, reaching your audience no matter where they are.
Photo by Matthew Guay on Unsplash
Vero's email newsletters software is designed for modern marketing teams to send personalised marketing messages that lead to better customer experiences.
Our no code drag and drop editor allows you to build beautiful emails every time.
Professionally designed templates for every occasion. Send great looking emails to every device.
No complex integrations or API connections. Simply design an email, add an audience and send.
Use your most accurate data store to customise and personalize every message.
Vero Connect is built for the modern data stack. It has all the features you'd expect from a marketing automation platform, without the need to store customer data.
Drill down to the messages that have been sent to any device or user along with their interactions.
If you need to import your data without connecting to your data source directly, simply import it using a CSV file.
Full-featured reports at a glance of any campaign across any channel. Sends, deliveries, views, clicks, interactions.
Save templates and content sections for easy use. Save time and make less errors.
Override unsubscribes for important account servicing messages, such as password reset emails.
Deliver emails at a specified time in the user's timezone.
With a 99%+ support rating, we pride ourselves on great customer service.
Run quick tests to gauge how parts of your workflow are performing.
Engage customers with automated multi-step campaigns.
“I think you guys are geniuses basically. In my eyes, it's brilliant. Literally exactly what we'd been looking for.”
“Vero is a game changer for us. Email has traditionally only been able to operate as a communication channel but Vero Connect actually enables us to treat email as an extension to the UI and core product itself.”
“Heck! Vero's support is exceptional!”
“You guys/gals rock!”
