The Net Promoter Score (NPS) is one of the most important metrics for organizations to monitor. But how do you use NPS emails to improve the customer experience? Read our guide to learn more!
The Net Promoter Score (NPS) is one of the most important metrics for organizations to monitor. But how do you use NPS emails to improve the customer experience? Read our guide to learn more!
In this article, we’ll go over what audience segmentation is, learn about why it’s crucial to have in your business, and how you can best implement it.
Email image issues can throw off even the best email teams by reducing deliverability, or tanking user experience. Read our guide to learn how to fix them!
By the end of this article, you’ll know what email analytics are and be familiar with specific metrics that you should be tracking for your campaigns.
Creating HTML email templates are harder than you think. What are some of the obstacles and options that you have? Read our guide to learn more.
Lifecycle marketing is what a brand does to guide customers from when they first hear about the brand, to purchase, and later to advocacy. Read our guide to learn how to map it to email.
Email newsletter guide: Why they’re effective and how to create your own
Email is a cost effective way to reach your customers, but exactly how do you leverage it as a marketing channel? Read our beginner’s guide to get a detailed overview on email marketing.
Your customers want to be treated as a person, not a number. And that’s where personalized experiences come in. Read our guide to learn how to use dynamic content to boost subscriber engagement!
While single opt-in seems to be the more streamlined option, double opt-in is better at engaging your subscribers. So which should you choose?
Read our comprehensive guide to understand what email deliverability is, why it’s important, what affects it, and what you can do to improve it overall.
In this guide we explain what webhooks are, how they work, and how you can use them in your everyday life..
Added the functionality to allow you to send transactional email newsletters. We’ve also made big improvements to Logs, timezone scheduling, and newsletter status reports.
Learn how to track customer activity, use your data to personalize emails, and create a multi-step messaging workflow.
Find out how to create personalized email campaigns that drive engagement and reduce customer churn.
A simple and effective way to help ensure that your email messages are only sent to genuine subscribers.
Insights and resources for improving product-first email and push messaging campaigns.
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