The words “Black Friday” and “Christmas” to email marketers often runs a chill down the spine. We don’t want to talk about it yet, but we have to talk about it. The reality is, it’s the biggest email marketing sending season of the year and some preparations have to be made.

It’s that time again, we’re here to brighten your day and put a spring in your step with another roundup of all the exciting updates we’ve rolled out since our last update.

The rise of email bots may be impacting your emails. To tackle those pesky bot clicks and keep your metrics (and your sanity) 🤯 in check, we’ve laid out some helpful strategies…

We’re thrilled to announce the preview of our new Vero 2.0 interface, giving all customers a glimpse into the future of Vero.

For years since Gmail introduced the Promotions tab in inboxes, marketers have explored every angle possible to try and avoid landing there, often treating it like some kind of email purgatory 🔥, traveling to religious sites to repent, lighting candles, and praying 📿 to their deity to please remove them from his terrifying tab (okay maybe not this far, but I’ve seen a lot of panic over this topic).

Sending emails in batches isn’t just a smart strategy; it’s a game-changer for your email marketing. Here’s why batching your email sends can elevate your metrics and keep your sanity intact.

As the digital marketplace grows, e-commerce businesses face the challenge of cart abandonment, where shoppers add items to their carts but leave without completing the purchase.

The age-old saying ‘complacency is a trap’ is truer than ever. The world is changing, and in today’s digital landscape, businesses need to adapt or risk falling behind.

Buckle up because we have a lot to talk about today. Our team has been working hard to bring you a treasure trove of exciting news, features, and improvements to deliver the best experience possible. Today, we’ll not only be diving into the amazing things we’ve already released but also giving you a sneak peek into what’s coming up on the horizon…

In the lifecycle of a startup, specific roles are pivotal in the growth from one to one hundred of the company. One such role is the product marketing manager, in charge of driving product success by…

If you’re a product marketer, you know how important quality product messaging is. It cuts through the noise and helps your product stand out from the crowd. To get the most out of your product messaging…

Growth. It’s the number one priority of almost every business and the number one thing that executives strategize in board rooms. After all, if you can’t grow, your profits will stagnate, and your business will lose…

Having the best product management software can make all the difference to your workflow. Product management tools help product managers navigate the complex landscape of product development and management. There are several options to choose from…

Let’s face it, in the world of remote work, nobody knows quite how to hit the sweet spot of interactions with their coworkers or clients. Imagine you’re briefing a co-worker on a project with some specific…

This sprint we’ve been working feverishly on a whole host of features listed on our public roadmap. Most notably: automations in Connect, multi-channel, a public API and a brand new UI for Cloud…

In this update, which covers work we released in our first development sprint of the year, we have a couple of new integrations to announce, a new way to interact with support and a number of bugs and small improvements…

We are excited to share our 2023 roadmap with you, centered around three customer feedback-driven themes that bring us closer to realizing our vision and upgrading our platform. Multi-channel, a better UX and flexible data storage…

It’s been a really exciting 2022. This year we’ve focused on two key areas: 1. Exploring new ways of loading data for customers, and 2. Building the foundations to improve the core product experience. In this article we’ve included a soup-to-nuts summary of everything we released this year…