
Data Management
Learn how to track, manage and use your customer data to deliver timely, helpful and personalized email and push messages.


Marketing Automation Software for the Modern Marketing Stack

Email Marketing For The Modern Data Stack

A Guide To Using SQL For Email Marketing

Newsletter subscriptions with Netlify Forms + Airtable + Vero Newsletters

Email testing: What you need to know to get started

How to do email A/B testing the right way

Hard bounce vs. soft bounce: Everything you need to know

Email marketing KPIs: This is how to use them

Micro conversions: What they are and why you should be tracking them

What you need to know about psychographic segmentation

How to use NPS emails to improve the customer experience

Audience segmentation: Why it’s important and how to do it

Email Analytics: Essential metrics to track for email success

A/B testing guide: What is it and how do you set it up?

What is DMARC? How it works and why you need it

Double opt in vs. single opt in: Which one should you choose?

Personalize emails, faster

Load data from APIs to personalize your emails in Vero Workflows
