Carly Reinhart

The age-old saying ‘complacency is a trap’ is truer than ever. The world is changing, and in today’s digital landscape, businesses need to adapt or risk falling behind.

Affiliate marketing is on the rise. As more and more companies worldwide use affiliates to market their products, the strategy is gaining ground.

Before automation came along, there was quite a bit of guesswork in marketing. Processes were long and tedious, often relying on manual tasks. This made it challenging to target the right audience, time messages effectively, and measure campaign success with confidence.